Last updated: 17/07/2026

1. Introduction

Welcome to WorldcApp — The CoMarketing Platform ("we", "our", or "worldcapp.com"). Your privacy is of utmost importance to us. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our website, use our mobile applications (WorldcApp and VENUS Gallery, for iOS and Android), or take part in our creative contests. Please read this policy carefully to understand our practices regarding your personal data.

2. Data Controller

The data controller is WorldcApp, Bastioni di Porta Nuova, 21 - 20121 Milan (MI), Italy — VAT number: 10987970968. For any privacy-related matter you can write to info@worldcapp.com.

3. Information We Collect

We collect the following types of information:

3.1 Account Information:

• First and last name
• Email address
• Username
• Preferred language
• Confirmation of being of legal age

3.2 Profile Information (optional, provided by you):

• Profile picture
• Gender, country, and city
• Phone number
• Links to your Instagram, Facebook, or personal website
• Your creative role (e.g. photographer, model, make-up artist)

3.3 Creative Content and Contest Activity:

• Photos and other creative content you submit to contests, albums, and galleries
• Your preferences and votes (the "9+1" system: favourites and final vote)
• Authors and contests you follow, and comments you post
• Rankings and scores resulting from contest participation

3.4 Business Profile Information (business users only):

• Company and contact details you provide when upgrading to a business profile
• Information about your Instagram and/or Facebook business accounts that you connect

3.5 Technical Information:

• IP address, browser type, and operating system
• Device identifiers and app version
• Push notification token (Google Firebase Cloud Messaging)
• Server logs of requests to our services

We do not process payments and we do not collect payment card data: our services are free of charge for creatives and users.

4. Legal Basis for Data Processing

We process your personal data based on the following legal grounds:

• Performance of a contract: to provide the platform, run the contests, and display your content
• Consent: for sending push notifications and using certain non-essential cookies
• Legitimate interests: to improve our services, ensure fair voting, prevent fraud and abuse, and ensure the security of our systems
• Legal obligation: to comply with applicable laws and regulations

5. How We Use Your Information

We use the collected information to:

5.1 Provide the platform and run the contests

• Manage your account and profile
• Publish and display the content you submit
• Record favourites and votes and compute contest rankings
• Provide customer support

5.2 Ensure fair competition

• Verify that votes comply with the contest rules (e.g. preventing self-voting and duplicate votes)
• Detect and prevent fraud and abuse

5.3 Communicate with you

• Send you service communications (e.g. email verification)
• Send push notifications and in-app messages about contests and activity relevant to you (you can disable push notifications at any time in your device settings)

5.4 Improve our services

• Analyze aggregate usage of the platform to improve its functionality
• Conduct research and analysis on contest and voting dynamics

6. Public Content

WorldcApp is a creative competition platform: the content you submit is meant to be seen. Photos and creative content you upload, together with your public profile information (username, profile picture, creative role, and social links), may be published in the contests, galleries, albums, and digital magazines of our network — which includes worldcapp.com, venus.gallery, and shiny.media — and may be visible to other users and to the public. Contest results and rankings, including your name, are also public. Please do not submit content you do not want to be published.

7. Information Sharing

We do not sell your personal information to third parties. We share your information only in the following circumstances:

7.1 Service Providers:

• Website and app hosting providers
• Google Firebase, for the delivery of push notifications
• Facebook (Meta), if you choose to log in with Facebook or connect your business accounts

7.2 Contest Partners:

• Contest sponsors and media partners may receive contest results and aggregate participation data; your published content and public profile are visible to them as to any other visitor

7.3 Legal Requirements:

• To respond to legal proceedings or government requests
• To protect our rights, privacy, security, or property
• To investigate fraud or enforce our agreements

All service providers with whom we share data are bound by confidentiality agreements and are required to comply with strict data security measures.

8. International Data Transfers

Some of our service providers (e.g. Google Firebase for push notifications) may process data outside the European Economic Area (EEA). In these cases, we adopt appropriate measures to ensure that your data receives an adequate level of protection, including the use of Standard Contractual Clauses approved by the European Commission.

9. Data Security

We implement appropriate technical and organizational security measures to protect your personal information, including:

• Use of HTTPS connections for our website, apps, and services
• Regularly updated servers in all their components (operating system, database, mail, files)
• Limited access to personal data, restricted to authorized personnel only
• Use of firewalls and intrusion detection systems
• Regular backups and security reviews

Despite these measures, no system is completely secure. We encourage you to take precautions to protect your personal data, such as using strong and unique passwords.

10. Your Rights

In accordance with GDPR and other applicable data protection laws, you have the following rights:

• Right of access: you can request a copy of your personal information
• Right to rectification: you can request the correction of inaccurate or incomplete information
• Right to erasure: you can request the deletion of your data in certain circumstances
• Right to restriction of processing: you can request the limitation of processing of your data
• Right to data portability: you can request the transfer of your data to you or to third parties
• Right to object: you can object to the processing of your data for direct marketing purposes or based on legitimate interests
• Right to withdraw consent: you can withdraw consent at any time, without affecting the lawfulness of processing based on consent before its withdrawal

You can modify your profile data directly from the apps (User settings). To exercise these rights or for any privacy-related questions, you can contact us at: info@worldcapp.com. Information on account deletion is also available in the apps under "Info and Account Deletion". We commit to responding to your request within 30 days.

11. Data Retention

We retain your personal data only for as long as necessary for the purposes for which it was collected, including compliance with legal, accounting, or reporting obligations. The criteria used to determine our retention periods include:

• The duration of our relationship with you
• The integrity of past contests and their published results
• Legal obligations to which we are subject
• Applicable statutes of limitations and potential disputes

When we no longer need to process your personal data, we will delete it or render it anonymous.

12. Cookies

Our website uses only technical cookies, which are necessary for the site to function. We do not currently use analytics or advertising trackers on worldcapp.com. Third-party services embedded in some pages (e.g. YouTube videos, content delivery networks) may set their own cookies according to their respective policies. You can manage or delete cookies at any time through your browser settings.

13. Minors

Our website and services are intended solely for individuals of legal age. We do not knowingly collect personal data from minors. During registration we ask users to confirm that they are of legal age. If we become aware that we have collected personal data from a minor, we will immediately take steps to remove such information from our servers and terminate the associated account.

14. Links to Third-Party Websites

Our website and apps may contain links to third-party websites. We are not responsible for the privacy practices or content of such sites. We encourage you to read the privacy policies of these sites before providing them with any personal information.

15. Changes to the Privacy Policy

We reserve the right to modify this Privacy Policy at any time. Any material changes will be notified by posting a notice on our website. The date of the last modification will always be indicated at the beginning of the policy. We encourage you to regularly check this page for any updates. Continued use of our website and services after the posting of changes constitutes your acceptance of such changes.

16. How to Contact Us

For any questions, comments, or requests regarding this Privacy Policy or privacy-related matters, you can contact us via:

• Email: info@worldcapp.com
• Postal address: Bastioni di Porta Nuova, 21 - 20121 Milan (MI) Italy

If you feel that your concerns have not been adequately addressed, you have the right to file a complaint with the competent data protection supervisory authority (in Italy, the Garante per la Protezione dei Dati Personali).

17. Governing Law and Jurisdiction

This Privacy Policy is governed by and construed in accordance with Italian laws. Any dispute arising from or related to this Privacy Policy will be subject to the exclusive jurisdiction of the courts of Milan.

18. Validity and Acceptance

By using our website, apps, and services, you confirm that you have read and understood this Privacy Policy and agree to be bound by its terms and conditions. If you disagree with this policy, please do not use our website or services.